Barron's profile: Baxter Wood

I spoke with business partners and fiancés Kweku Larbi and Sarah Smith about their sustainable rainwear label Baxter Wood. They center an ‘eco-conscious’ approach to their company, committed to sustainable clothing production while supporting environmental education opportunities for children in developing nations.

Larbi says his inspiration for the brand comes from a personal place - he grew up not far from Ghana’s largest landfill and says when it would rain “you would smell the whole garbage filling into your home.” Years later, when looking to start a philanthropic project back home he met a young boy, David, along the shores of the fishing community of Jamestown in Accra, Ghana. The boy was sleeping in a boat, working on the docks, unable to afford a primary school education.

“On the beach where I met David, there were a bunch of people in raincoats and rain boots, I think that planted the seed for raincoats subconsciously,” he says.

Check out more of our conversation for Barron’s PENTA here.